Assignment – Your Choice

Your Choice

Your Choice gives 3 briefs to choose from. Brief 1 and 3 sparked no interest for me, so it was an easy choice for me.

Brief 2: Promotional Design.

A youth theatre club is performing a production of Abigail’s Party. Mike Leigh’s tale of suburban taste set in the 1970s and explores middle class aspirations and preoccupations.

You will need to acquaint yourself with the play if you don’t know it already, as they are particularly keen for it to have a 70s feel. The play will be touring local theatres for a month performing every Friday night and Saturday matinee.

Produce a poster (A3 portrait), a flyer (A5 landscape, double sided) and newspaper (A6) to promote this event. In addition they would like their A5 programme cover to continue the design theme.


I was not familiar with Abigail’s Party, so I rented it from the library, and looked it up in Wikipedia.

I made a note of my initial observations.


Next, I googled existing promotional work and my image ideas to expand on my impression of the show and of the 70s (I was born in the 80s, so have no memory of it)


Abigail's_Party abigails_party_poster_large-206ce07d05df4e6198938ec0be62a953 abigails-party sf-playhouse-abigails-party-poster

Decor and hairstyles/fashion were the things that stood out to me from watching the play, so I felt that this would be the direction I would go in.

0255b4f2e552e21201e5864e6fa817c1 hairstyles-for-men-in-the-1970s1970s-hairstyles-disco-23----the-hairstyles-site-hairstyles-for-lmz0r3gb fifties-rock-and-roll-record-coasters-DECO338 VARIOUS C036-(2) 3005736474_8d03709efb_b 1970s_green_border_wide_1920x1200 geometric-wallpapers-58458-4231003 il_fullxfull.392371865_4r1f il_fullxfull.429310657_i8fm polka dot texture fabric 70s orange swirl cloth pattern stock photo_800

Design ideas / Brainstorm

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I also felt that the word ‘party’ would need to be strongly acknowledged.

Party -Music/dancing/conversation/drinks

I considered using quotes from the play, so looked up ‘retro speech bubbles’ to see how to make this idea fit in with the 70s theme.

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I wasn’t sure that this would be very eye-catching, and thought that bold images with the right colour theme would be stronger.

From here, I decided to make a font sheet and mock up some of my ideas so that I could see how they would translate. At this point, I thought that the ‘faces’ idea was the strongest. I liked the idea that something simple would give the impression of the era.

Font Sheet

AP fonts

Mock ups

I really enjoyed making the characters, but wasn’t sure at any point how it was all going to work together. I liked the hair styles, and I eventually decided that even though this is based on the BBC version, it would become clear who was who. I placed Beverly in the middle, as the centre of attention, but once I started adding other elements, it just didn’t seem to work as well as I had hoped.

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This was a strong image, but it needed to be more than just a record. (Notes below)

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Playing with fonts and thinking about how I would be adding text to the design.

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Notes on Mock Ups.

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I had got to this point and felt that I was missing something. My design was not progressing, so wrote some notes to help work out why.

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I went back to the research stage.


Sex-Pistols-in-1978-001 sex_pistols_god_save_the_queen_wallpaper-other punk


70-s-dancing-sihlouettes-hi Disco_Ball_3up

I thought that I could use elements from a few of my ideas, I still liked the idea of bold, basic shapes/silhouettes. I tried some punk and disco style mock ups.

I put together another font sheet for my punk idea. The first font sheet was already quite ‘disco’ orientated.

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I decided to go with the images from the last image mock up sheet. They seem like the most fitting route.

I had decided early on (whilst watching the play), which colours I think would be most suitable, so now it was a case of working out which shades to use and an overall composition for each promotional design.

From here, it was trial and error getting all the relevant information onto each piece with a strong hierarchy.

I used the current month and my local theatres to fill in the gaps in the information.

A3 Poster

AP Final A3

A5 Flyer (front and back)

AP Final A5 flyer AP Final A5 flyer2

Newspaper Advert

I adjusted the contrast and converted to greyscale t make sure that it was clear when printed.


A5 Programme Cover

I looked up programme covers. There seemed to be 2 possible routes – A production version or a programme specific to that theatre. Obviously the latter was what I needed to recreate for my cover.

theatre-operatic-programme-printing panto1961 normal_The_Country_Wife hippodrome-2012-big10437209_10152929171909447_669830661_n 10490242_10152929171904447_1947697586_n 10487075_10152929171914447_632368394_n

A5 Programme Cover

AP programme


This assignment turned out well. I’m confident that the design definitely has ‘a 70s feel’ and that each design has all of the required information.

The brief was very open, which I think makes it a little harder because of the possible number of avenues that I needed to narrow down, which I struggled with. I felt that I was juggling between waffling on and ending up  with an irrelevant outcome and not exploring enough possible routes. I’m glad that I went back and added to what I had already done, because my final pieces ended up a lot stronger than they would have, had I stuck with my first couple of ideas.

I feel that my process is getting stronger, I’m asking more questions of myself during the early stages of the research, which in turn has strengthened my design process.

Response to Tutor Feedback

I feel that I had achieved the requirements of the brief, but my tutor questioned a few elements of the design that I agree were important to address:

The title, the busy background and the choice of font made it hard to read.

Does the ‘factual’ info need to follow the same theme/font?

The ‘party’ element in my design is clear, but what about the underlying story?


I think that I was focusing on the ’70’s feel’, which took over a little. I wanted to include all of the elements that I had considered, which led to a very busy design. Reflecting on what my tutor had pointed out, and going back to the design after stepping back for while put this into perspective for me. I felt that I could include the elements that I wanted by changing how I put it all together. I also needed to consider how I would add something to the design to portray or suggest the underlying dysfunction of the story.


I referred back to the poster for ‘A Country Wife’.


It shows a clear contrast between the two sides of the story, giving an indication of what the story entails. This is what I needed to achieve with ‘party’ and ‘dysfunction’

I added a crack to the record, and realised that I could add a spilt drink without over crowding the design, because the drink was already there. I wanted to add an element of  dysfunction (the broken record reflecting the relentless arguing between Beverly and Lawrence, and to some extent, the failing/broken hearts at the end of the story) The spilt drink, points to the general dynamic of having this particular group of people together – things that are said and the way they behave towards each other are messy like a ‘spilt drink’.

Next I wanted to make the title a lot clearer. I could put a plain box of colour behind it, but this was my least favourite part of the  A5 programme design, so I decided to have a plain background to the whole design. I could still use the wallpaper by adding it to the label part of the record, therefore not sacrificing what I considered a strong part of the 70s design. This way, I also get to keep my choice of font for the title. I considered adding a drop shadow in an attempt to make it stand out more, but because the font is made up of a series of thin lines, this just made it harder to read.

With these changes in place, I reflected on the font used for the rest of the information. Really, the only other bit of info that should have a theme is the theatre company name. I used an idea from earlier in my design process to create a logo. This can be added to each publication and builds a brand in doing so. This leaves the choice of font open for the rest of the ‘factual’ information. I wanted something more legible than my first choice, I went for a basic script. My reasoning is that people used to handwrite out party invitations. It’s a loose connection, but still relevant. It looks a lot clearer.

My feedback was invaluable and, as usual, I underestimated how much so! I think that reviewing my design and looking further into my research and the meaning behind the images I designed has led to a much stronger final piece.

Final Designs for Abigail’s Party

A3 Poster

AP revised a3 poster

Newspaper Advert


Programme Cover

AP programme

Front / Back A5 Flyer

AP Final A5 flyer AP Final A5 flyer2


Assignment – Show Me

Show me


Research Type Foundries

Design a font for use on the front of a magazine called ‘type’ and write a short article for the magazine using a range of typefaces, with typographic illustrations, drawing on all that you have learned in this section.

The article should include sections on:

What makes a typeface interesting?

How a typeface is constructed

Question Marks

The brief has a few different requirements, so I needed to break them down into more manageable sections.

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Type Foundries

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The most accessible type foundries are found online. In very basic terms, they can be broken down into free or paid for type foundries. The foundries that you pay for offer more, in that they can create custom made typefaces, whereas the free ones, you can only chose from what is there (and they’re sometimes corrupt files!)

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The next logical thing to do was the font for the cover, then to create the cover mock up. My initial research started with looking up other OCA students’ work, to see if they had created a whole typeface or just the letters needed for the title. Then I went on to look at specialist magazine covers.


baseline_magazine copy

 Codex2_Cover_final   TYPOGRAPHY_MAGAZINE_COVER_NEW1_by_artistgraphic TYPOGRAPHY__MAGAZINE_COVER_NEW_by_artistgraphic

TYPOGRAPHY___MAGAZINE_COVER_by_artistgraphic WD184 Neuarmy_CA_Cover Baseline-magazine-cover

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Designing the font

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My idea was that I wanted the font to be relevant to the word ‘type’. To me, this means that it needed to show the mechanical consistency of of typing as opposed to illustrating a handwritten medium. This basically came down to 4 ideas. The stamped effect of a typewriter, a typewriter key, a computer keyboard and a metal typeface block.

Reference images

18656cc244ba999ca3ff1fbcaa39e3d8-d4xd2lg Apple-Wireless-Keyboard Keyboard_keys_with_light

typewriter-keys keys1


Typewriter nerd typecast

My ‘type’ mock ups

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I decided that I wanted to cover all of my ideas, so created the title out of all 4 of my ideas. I came up with a few versions, so that I could decide which looked best on the cover mock up.

Cover Mock up

The main thing I noticed about the covers I had looked at were that the images were background images, rather than being a focal point. I like the idea of this, so tried to come up with something that hinted at the contents of the articles.

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question mark bground question cover2 Question construction letter constr cover

Until I put together the first two ideas, I thought that they were a given, but in reality, they are far to busy and cluttered to work or give the effect I was after. So it came down to the second two. With these, I was going down the ‘construction’ route (based on How is a typeface constructed?) The only way to decide from here was to ad the title and subheadings to see which worked best.

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With these elements in place, I noticed two things. 1. The large question mark looked like a cover of a ‘Which?’ magazine. 2. The title looks rubbish! It doesn’t sit well on the page and the individual shapes do not compliment each other.

Based on the covers I’ve seen, I decided to try the simplest of the title designs.

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I’m much happier with this title, then I played with the subheadings to see what made them easier to read.

Final Cover

Cover final

How is a typeface constructed?

I chose to do this article first, because with an understanding of this information, it can lead on nicely to ‘what makes a typeface interesting?’

Below is a brainstorm covering what I think is essential to the article. From here I put together the text and images I wanted to include, then saved them so that I could collate all 3 articles at the same time and play with the layout.

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What makes a typeface interesting?

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This was a really tough article to write, because what I may think is interesting, someone else might find boring or unattractive. I was concerned about settling on this view, so I joined Twitter and tweeted Erik Spiekermann:

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…It is, essentially, down to preference. So again, I typed up an article and saved it as I did with the other articles.

Question Marks

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Layout Research

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I wasn’t sure how my body text and images were going to sit together, I liked the idea of columns, so I tried that first.

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With the style of title layout I had chosen, it was clear early on that columns wouldn’t work. I didn’t want to limit the title to half a page because it would have confused the hierarchy.

Final Article

I’m happier with the articles being separated this way, and with the question mark section being a little add on. I chose to do it this way, because it didn’t follow on as naturally as the first two.



Overall, I am pleased with the outcome of this assignment. It was daunting, because the brief asked a lot of different things and I wasn’t sure how well the elements would come together. I feel that I have covered everything and explained my thought processes and reasonings clearly.

Response to Tutor Feedback

I wrote notes on the feedback for the whole unit (most of which refer to the final assignment)


Front Cover

My first response was to look up the covers of The Face, Ray Gun and Creative Review

The Face – This is probably my least favourite of the 3 publications, I like the one large, bold image, but it seems to sit in a miscellaneous category. The newer version of the title, looks less thought out and distinctive in comparison to the older version (Neville Brody) which has a more specialist feel about it, these covers also seem to work more with contrasting colours, which gives a more interesting, eye-catching effect. If you removed the title of the newer editions, I’m not sure that it would be recognisable as The Face.

IMG_8521grace facebrody-1

ContentImage-28-40255-theface2000march01 The-Face-Vol-3-No.-73 1Beyoncé-on-the-cover-of-The-Face-Magazine-Oct-2003  9yd8th2i212552i

Ray Gun – I love the Ray Gun covers, and David Carson’s work in general. It’s total disregard for the conventional, the ‘rules’ leaves the viewer finding something new or unseen with each glance. It’s a style that I struggle to emulate – I seem to work in a ‘everything in it’s place’ way, which is hard to break.

OLYMPUS DIGITAL CAMERA 55283439b78880520459682e23a470a1.gif 1994-08-raygun-cover-story-cover raygun4 PicMonkey Collage

This lead me onto Rick Poynor’s No more Rules: Graphic Design and Postmodernism – For me he falls into the same category as David Carson – He talks about learning to disregard the accepted rules of type, it’s reassuring that this was a big learning curve for him too.

Images from his book:

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Creative Review – I like these covers, they are bold and distinctive.

creative review may 2010 cover (blog) chrade chin chuck RAW DESIGN boot-indoors-with-simple-type

Final Cover

In light of feedback and further research, I decided that my previous final cover was a little weak – there wasn’t any particular part that stood out. I thought that one bold/strong image would have more of an impact. I also wanted to move in the direction of the Ray Gun covers, in that I wanted there to be more to see when you looked for a second or third time.

I went back to my ‘construction’ image, I flipped the lower hook to balance the image out, and changed the colour and texture of the ? to add some contrast. Then I just needed to rearrange the layout.

This is a much better cover than my first, but I am still finding it difficult to break my conventional text habits.

Cover final

Below is my final cover design.

I’ve played with the background text, and I happy that I am heading in the right direction as far as using my interests to shape my design, but feel that it may be a long process.

Cover final


The main point with my article was that it is cramped, there is very little white space, and ideally, it needs to go across a double page spread as oppose to one.

I looked at articles from the above publications, but felt that they were more style over substance, which may suit them, but was not what I wanted for my articles.



Final Article

I set about adding more space and increasing the font size, to make the article easier on the eye and more readable. I think these changes made a big difference.

Main article Main article2

Assignment – Colour Me


This assignment draws on what I have learnt so far. Working with visual dynamics, colour and visual language.

My brief was to create an A3 poster that celebrates a colour of my choice.  The colour needs to have meaning to me, and I need to explore this and what it means to other people.

I can only use my chosen colour, it’s complimentary colour, black and white.


My choice of colour was easy. I chose Yellow because of the the song ‘Yellow’ by Coldplay. The song has sentimental meaning to me although the colour itself is far from my favourite, which posed a challenge.

Yellow is a very happy colour – Like sunshine and buttercups! It is also the dominant colour used in Stefan Sagmeister’s “The Happy Show”

There was also a rare point of ‘excited optimism’ in Van Gogh’s life, where he created his Sunflowers. He painted 7 different versions, to him, Yellow was a symbol of happiness.


Scan 5  Scan 3

First, I decided to brainstorm ‘Yellow’, I used google as well to make sure that there wasn’t anything obvious that I had missed. At this point I felt that I could go down one of two routes:

1.Use any yellow object I could think of.

2.Use the lyrics, either as text or to come up with imagery relevant to the song.

After doing the photomontage exercise, I wanted to try and use that format again, as it gives a lot of freedom (as does the brief)

What does Yellow mean to others?

I wanted to create an image based on what yellow means to other people, so as to not blinker my final piece without considering other options.

Yellow montage 1

This is a very happy picture, I like it a lot. The water in the background, came from the lyrics “I swam across”, I changed the colour to purple to fit in with the brief. My main issue with this, is that it just doesn’t seem relevant.

I decided to chose images to put together that I liked rather than using everything I could find. I chose a burning star and my favourite flower. I don’t really think I achieved anything here. The first of the two is ok, very yellow, but the second looks like I put an omelette on a flower. Again, it was a very yellow image, but there doesn’t seem to be much reasoning behind it.

Yellow1 Yellow


Next, I looked at the lyrics. There are a few different interpretations of what the song itself may be about, one theory is that Chris Martin wrote it about his dying mother, another is that it is a simple love song and he got the title from a Yellow Pages book that was in the studio… This hearsay isn’t very conclusive, so it makes sense to me to stick with my own thoughts  – That it’s a love song.

Maybe I could just use the text. But once I had put this together, it didn’t look anything like a celebration of the colour yellow.

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If I wanted to use the lyrics, I needed to be a bit more imaginative and bold, so that at first glance, the dominant colour was yellow.

Scan 4

I decided to use stars, notes, water, hearts, water and a few lyrics.

I wanted to use a starry night sky as part of the background as opposed to using 5 point stars. It’s more fitting to the lyrics and I also wanted to create a flowing/organic image.

I changed the tints and shades of the hearts to give it a bit more depth. Overall it’s a nice image, but looks a bit like a generic greetings card. I think the problem is the style of heart I chose.

Yellow final1

I tried using the haribo love hearts. Using an image of them randomly piled up gave a more irregular feel to it. I also put the stars at the front, so that they were more pronounced. I really like this image, but even with the top layer being as transparent as it is, I couldn’t get away with, the dominant colour being yellow.

Yellow final 2

Next I decided to try something, somewhere in between the last two images.

Yellow final 3

I added a poster edges filter to this to try and create a vintage/worn effect. I like the way it accentuates the edges of the text, and adds contrast to the yellow and purple areas.

Yellow final 3

At this point, I thought that I was happy with this as my final piece, but before uploading this assignment was when I found the research point on Graphic Designers that interest me. It changed my view on what I had created so far and I felt that I needed to design something else. Something that at least started to break down my current and limiting thinking of ‘everything in it’s place’. I wanted to attempt something a little more carefree. This is something that I think will actually be long process for me, but I’ll start with this.

“Don’t mistake legibility for communication” – David Carson

I decided that typed font was too uniform for what I was trying to achieve at this point, so used crayons, felt tips and highlighters to do the text by hand, scanned it and layered it over the collage background. I included some little sketches, from earlier designs, but tried to hide/merge them a little bit.

Handwritten Version


I looked back over some of Carson’s work, and this piece doesn’t emulate it in any way, so I looked back over the lyrics. I had previously skipped over the part ‘I drew a line’ thinking that it was not visually strong enough to pursue, but it’s a love song – he didn’t say it was a straight line, so I looked for images of hearts in the sand (the video was shot on a beach)

At this point, I knew that I needed to use the images of sand, stars and readdress the text. I used a mixture of handwritten text and typed text, making an effort to acknowledge Carson’s style in how I put it all together.

Yellow final 2

After choosing a specific style in which to do this, I realised that it was a bigger challenge that I initially thought. I had to build up a lot of layers to get back to the aim of achieving the brief (yellow being the dominant colour), because I was so set on trying to work in the direction of something similar to David Carson’s work that I’d got side tracked.

Even then, I’d say that the dominant colour was purple, so I added a faint yellow version of the background image, keeping the translucent star lit sky in place. The different shades of yellow, the purple drop shadows and strokes worked better than I had anticipated so I removed the purple sand heart altogether.

Final Piece

Yellow final 3

I do have a lot more to learn about visual communication and honing in on a style, but this unit has been the biggest step for me so far. Trying to work towards someone else’s style is quite a challenge, especially when his whole approach is essentially the complete opposite to mine.

Discarded Idea:

I thought about the Abstract Cities exercise, and wanted to see if it would translate, with just blocks of colour. I used different shades of yellow, and purple to create contrast and depth. I don’t like it, I’m still struggling to make a connection with the idea of abstract art.

Yellow final 4

Assignment – Thinking Of You

Thinking of You

This assignment is to allow me to put into practice the things that I’ve learned so far.

My brief is to create a range of cards for sentiments or events that are not yet catered for by card manufacturers.

These events could be things that are on a calendar or life events.

I needed to design the cover of the card, the message inside, I may include select an envelope, and should explore different types of cards (eg, pop up cards)

There must be at least 3 cards, designed to fit the envelopes available to me.


First, I needed to establish which events I was going to choose.

Sketchbook cards-7

I then narrowed it down to the ideas that I thought would be visually strong, and started drawing up ideas around those.

Sketchbook cards-1

Sketchbook cards-2 Sketchbook cards-4

Sketchbook cards-5 Sketchbook cards-3

I was confident with the first two ideas, I felt that they were ideas that pushed the boundaries of politeness and tact, and that they were quite funny. The dog birthday seemed a bit tame in comparison, so I went back to my original brainstorm and decided to try the ‘new hip’ idea.

Sketchbook cards

With these in mind, I didn’t want to create a plain open/close card, so I looked at creating pop up cards. I looked online, but the tutorials seemed to be for basic pop up cards for children to make. I made some prototypes to see if I could find a strong design.

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I looked for pop up cards in some local shops, but couldn’t find any (?!) Without something firsthand to take apart and look at properly, I looked through my son’s birthday cards and found some other interesting concepts.

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I made mock ups based on these.

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Based on these mock ups, I felt that the strongest design, both visually and physically was the relief/3D one.

I wanted to create a set of cards that weren’t necessarily linked by subject but all followed the same design theme, so that they would be recognisable as being made by the same person. There are a few styles of cards on the market that are easily recognisable as being by a certain designer/part of a range.

My favourites being;

On the Ceiling – Emotional Rescue

e105 on the ceiling 1 -

A Thought of Edward Monkton

Snapz Pro XScreenSnapz001 edward-monkton-the-magic-of-wine-card-375 2monkton


B442 B518

Pickle Parade


With this route in mind, I decided to aim for brightly coloured cartoon designs. A cross between Edward Monkton  and  Marvel comics.

With my mock up, I had used corrugated card to raise the design up, but it showed through, so I used double sided foam on my final designs. The other thing that came up was that designs would need to be created by hand as opposed to in Ps/illustrator. This was partly down to the resources immediately available to me (my printer doesn’t print on card), and partly because when I decided on that type of card, I had a handmade/crafts idea in mind.

I made a test card to make sure that my cards would fit in the envelopes, and wrote the dimensions for reference.


I used different layers of card to create a frame, and the inserts are created in photoshop.

I then created the separate elements of the cards and put them together.

New Hip


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Message on insert

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Popped Cherry


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Message on insert





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Message on insert



 All 3 in their envelopes


Self Critique

Overall, I am pleased with my designs, they are cheeky and fun, and were fun to make.

I do not feel that my process was strong, and looking back there are definitely things I would change.

Firstly, had I used ps/illustrator to create the outlines for the elements, the finished pieces would look smarter. This is especially true of the ‘new hip’ design as it was quite fiddly, and it shows in the final design.

I could have used thinner card or had them printed professionally. The latter probably being the best option.

Secondly, I didn’t do any swatches/moodboards. This was mainly down to time management, which was my weakest point during this assignment. I don’t know if this part of the process would have changed my final design, but from what I have learned about other stages in the design process, it certainly would have helped.

Start to finish, this was a fun but challenging assignment. My next step is to create a process flowchart to help make sure I’m not missing any vital parts of the design process.

Assignment – Introducing Yourself

Introducing Yourself

Brief – Design a set of at least 3 postcards that say something about who you are, and your interests.


The first thing I did was a couple of brainstorms about me and my graphical interests.


I chose to do 4 postcards, the subjects being Family, Tattoos, Science Fiction and Fantasy. I chose these because I think that they give a good idea of who I am and my interests. My plan is to choose one or more of my graphical interests and designs my subjects based on those styles.

Scan 1 Scan 2 Scan 3 Scan 4

Next I looked up some images to support my brainstorms.

Graphic Interests

1920’s to 1950’s Advertising

oxo Molby Lucky Strike HMV

Graphic Novels

Comic4 Comic3 Comic2 Comic1


meme1 meme2 meme3 meme4 (made using meme generator on iphone)

Tattoo Artists

Angelique Hautkamp


Nikko Hurtardo


Mike Devries


Science Fiction

FireFly M Falcon MFalcon top Tardis Serenity topRalph_McQuarrie_A_Wing


Eye of S Precious Eye of Sauron GoT Throne Lampost Lampost and children lion face Lion-1 lotr ring 48387-game-of-thrones-house-sigils


Drawing of our family by Jesse Haylett (aged 4)

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Pat's family tree family-tree FamilyTree

Looking at existing postcards

I had a look online to see if I could find postcards that represent the subjects and interests I wanted to base my cards on.

1920’s postcards

M. Montedoro 4 Art deco p.card 4652882036_debf919505 Arthur Thiele Bathing belle Postcard

Graphic Novel postcards

PFTF 16pp_final 14_11aw:Layout 1

Tattoo postcards

A vintage postcard of Artoria Gibbons, the Tattooed Lady, 1920s russian-criminal-tattoo-encyclopaedia-postcardsartbook_2270_1149738877

Family postcards

TACAWalking Wurst Family

Science fiction postcards

vintage_science_fiction_futuristic_city_flying_car_postcard-r6ab8396f73d44cb4aaf53edd9c33f529_vgbaq_8byvr_324 retro_vintage_kitsch_sci_fi_pulp_robot_postcard-r7c17285ef0264ec3aecc5ebd65d2219d_vgbaq_8byvr_512 retro_vintage_sci_fi_kitsch_space_girl_postcard-r95002afcb3c3463b9743f476aac93195_vgbaq_8byvr_512 who-postcards.jpg?w=300&h=300

Fantasy postcards

BLOGSb'flyHANDS 002 p-leoofpradot.jpg CATS3

I noticed that the postcards all look quite old fashioned, probably due to them more fashionable then than they are today. I think this works well for my 1920’s ideas.


With all the images and subject ideas in place, I started designing my Tattoo postcard.

My first idea was to follow the process, so I took a picture of my tattooist and turned him into a stencil using carbon paper.

Bear Stencil

Although I like this image, it’s reasoning is not immediately clear. So I decided to try and follow Angelique’s process using the same image.

AH Process

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Bear Angeliqued

I’m pleased with this image. I followed a similar process and the outcome is fitting for what I want to use it for. I like the look of the MOLBY advert (above, in 1920’s research) and wanted to incorporate this image in to something like that.

Postcards final-2

This follows the process I wanted, but after some feedback and looking back over my work, the advert is for a machine, but the machine itself features very little in the final piece. I’m happy with the wording, I chose to write it like this because old adverts claimed ridiculous things, based on what they wanted to sell as opposed to facts.

These are the sort of images that I think should feature in my advert.

Machine3 Machine2 Machine1


Royal Rowena1


Next I wanted to work on my science fiction postcard. After brainstorming and sketching some ideas, I decided that ships are the strongest and most recognisable imagery.

Scan Scan 1

I have, in the past seen some fan art that had recreated images with quotes from the film/series and tried it out with the ships.

Tardis quotes

Although I like the idea of this, I can’t seem to get it quite right. The image has quotes on it as opposed to being made of quotes. Also, it raises the question, would I have just one card with 3 ships on it or 3 ships on one card? And if there were 3 ships made up of quotes, would the writing be big enough to see?

I went back to my sketchbook and decided to put all 3 ships (Serenity, Millennium Falcon and the Tardis) into one image.


Scifi card

I wanted to follow a similar theme with the Fantasy postcard, so looked at what I thought would be good images from 3 of my favourite stories, Lord of the Rings, Narnia and Game of Thrones.

GoT Throne Lampost Precious

Thronepostring mock up

The shapes of these images do not work well together.

I went back to my brainstorm, and decided to try out a house sigil and motto.

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Postcards final-1

For my Family postcard, I wanted to go back to the style of 1920’s adverts.

I decided that from the few ideas I had, I’d chose to do something with a family tree. I wanted to use a plain tree with no leaves that would translate well into black and white, and images of myself and my husband to illustrate the people in the family.


Postcards final

I turned it into a family tree making/tracking service so that it would fit into an advert. I used the font and address as a cross over from my other interests.

Overall, as my first assignment, I’m pleased with how this went. Looking back over it, I think that the process could have been clearer and more consistent. This was a steep learning curve for me, and I have picked up a lot about research, process and the systems I use on my computer.